It’s all part of creating a full-on EXPERIENCE for your clients and customers.

So, what is a strategic branding approach? It’s an in-depth approach that starts with us getting to know Y-O-U, doing research on your business and your audience, and compiling that information to first and foremost build a brand strategy. From there, we continue to make strategic choices based on our research and everything we outline in the brand strategy in order to make calculated design decisions as we build out your branding.

If you’ve been thinking about working with us you might be wondering, “How many options will you give me when we start branding?” And you might be surprised to know that my answer is — ONE! Now before you’re like what the heck, that's not enough… let me explain.

Are you doing one of these three major things that cause audience confusion and create less engagement with your brand!? Here’s how I can help.

I get this question all. the. time. I think the beautiful (and hard!) part of design is that there are no set rules. With that in mind, here are three guidelines I recommend following when selecting your brand color palette.

Calling all business owners who are starting a NEW biz — this one’s for you.