hello headband
SCOPE OF WORK: branding, messaging, website, packaging
VIBE: retro-inspired, quirky, fun, playful, experimental
industry: Fashion
Hello Headband came to us with a mission: to grow the brand into the go-to destination for hair accessories while attracting new markets and expanding wholesale opportunities. With a loyal fanbase already in love with their versatile, functional designs, it was time to elevate the brand’s identity to reflect its playful, vibrant spirit and position it for long-term success. We crafted a fresh, approachable look that celebrates creativity, inspires confidence, and sets the stage for Hello Headband to thrive in larger retailers and beyond.
about
Hello Headband is a handmade, sister-owned hair accessories brand designed for trendy women.
brand goal
A modern, funky, and eclectic branding experience that inspires Hello Headband customers to express themselves through hair accessories.
DESIGN HIGHLIGHTS
The Hello Headband rebrand features bold, custom retro typography paired with clean, modern fonts for a playful yet fashion-forward vibe. Hand-drawn illustrations of hair accessories and vintage-inspired elements like wavy shapes add personality, while a vibrant palette of pinks, greens, and teals keeps it fun and balanced. We also incorporated hand-painted patterns to showcase the brand’s love for prints, creating a look as unique and lively as the accessories themselves.
